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Could OAI-AdsBot Be Hitting Your Landing Pages—And Are You Ready for It?
OpenAI’s OAI-AdsBot could already be checking your landing pages—are you ready?
All things tech
Apr 309 min read


Are You Ready for Demand Gen’s New View-Through Optimization (and the Commerce Media Glow-Up)?
You know that person who says, “I didn’t click the ad,” like that means the ad had zero effect on their life? Yeah. Google just made that excuse a lot harder to use. Demand Gen is rolling out view-through optimization for YouTube (so you can optimize toward the people who watched and later bought) and it’s also getting a Commerce Media expansion (so retailers can bring their own catalog + conversion data into Demand Gen placements across YouTube, Discover, and Gmail). If you
All things tech
Apr 298 min read


Are You Ready for AI Search Trends to Change Faster Than the Internet Did?
You know that feeling when you finally memorize where everything is in the grocery store… and then they remodel the whole place overnight? That’s what AI search trends feel like right now. Stanford HAI’s 2026 AI Index says generative AI reached 53% global adoption in just three years—faster than PCs or the internet. Cool headline, a little messy underneath, and wildly relevant if you care about where your traffic comes from. Let’s talk about the speed, the fine print, and why
All things tech
Apr 239 min read
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